Everyone has had to get used to some new practices and protocols as part of the response to COVID-19. This includes wearing masks and washing hands much more frequently.
We’ve been looking at creative ways to remind people to wear a mask, keep a safe distance and wash their hands often.
Our creative kaimahi Māori came up with the idea of a video to use Kapa Haka concepts to get these important messages out to our patients, staff and community.
The result was the Tō mask e kare video which demonstrates tikanga haumaru through a kaupapa Māori lens.
The video uses Kapa haka movements and other spacing concepts such as long poi and mau rākau. These were developed alongside the beautiful and catchy waiata, Tō mask e kare, written for this project by Te Matetahuna Paki (Ngāi Tūhoe, Ngāti Ruanui, Te Aitanga-a-Māhaki, me Ngāti Whakaaue) and her husband Turongo (of Te Whare Kaahui Ariki). They wove traditional form of karakia, contemporary kupu and COVID-19 related messaging together.
Mareta Hunt, Strategic Advisor Equity and Injury Prevention at Safekids Aotearoa, led the creation of the video. “Our main focus was promoting COVID-19 tikanga haumaru that our kaimahi, whānau and communities use to protect themselves from COVID-19,” she says. “Our kaimahi Māori are the stars in the fun and entertaining video.”
Kaimahi – Workers
Kaimahi Māori – Māori workforce
Kapa haka – cultural performing group
Karakia – prayer or incantation
Kaupapa Māori – Māori approach
Kupu – word/s
Mau rākau – weaponry
Tikanga haumaru – safe practices
Tō mask e kare – title of the video roughly translates to “Your mask, dear.”